Switch to your business profile - here's how
First open the Instagram app and open your profile. Click on the icon at the top right of your profile. Under the "Account" heading, you have the option to "Convert to business profile". If you select this option, your Facebook page will be connected to your Instagram profile and your information (address, phone number, email address) will be synchronized with the business profile. Then save the new settings.
Advantages of an Instagram business profile
After the switch, your Instagram followers can contact you directly via your profile. You now also have access to useful statistical data in the "Instagram Insights" section.
Click on the statistics icon: In this section you will find information about the performance of your Instagram posts. You will also find statistics for each post under the corresponding post. You will also receive information on the socio-demographics (age, gender, location, etc.) of your followers if you have at least 100 followers.
You can use this statistical data to find out which posts are well received by your fans and when you should post.
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