Feiyr YouTube News– Reaching your audience with Infocards

31.07.2015
Infokarten allow you to link to another public video or to a playlist at YouTube. They appear at a time you specify in your video to encourage the viewer to interact and are displayed on both desktop and mobile devices. For example, you can display the target address of a website and link to it. The same works with playlists and other videos. Depending on the type, you can add an image, a title and a call-to-action text to your info card.

Here are a few useful tips:

Timing:
  • Decide when it makes the most sense for the info card to appear in your video
  • You can adjust the info cards and timing at any time by checking the click-through rates


  • Order:
  • Place your most important info cards at the top
  • Close with an info card to a playlist to reach further views


  • Language:
  • Start catchy, exciting call-to-action calls to action that encourage your users to click on them

  • Think carefully about the message you want to convey. The clearer the message, the better. Avoid multiple pieces of information in one info card


  • If you have not yet connected your YouTube-Channel to Feiyr, visit our YouTube section in the Feiyr account under “Tools & Service”.

    For further questions, please contact our YouTube team:

    Thomas Sopper:
    thomas.sopper@feiyr.com
    +49 (0) 861 166 17-28

    Franziska Kreuz:
    franziska.kreuz@feiyr.com
    +49 (0) 861 166 17-53

    Marleen Olschewski:
    marleen.olschewski@feiyr.com
    +49 (0) 861 166 17-31
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