Feiyr YouTube News– Reaching your audience with Infocards
31.07.2015
Infokarten allow you to link to another public video or to a playlist at YouTube. They appear at a time you specify in your video to encourage the viewer to interact and are displayed on both desktop and mobile devices. For example, you can display the target address of a website and link to it. The same works with playlists and other videos. Depending on the type, you can add an image, a title and a call-to-action text to your info card.
Here are a few useful tips:
Timing:
Decide when it makes the most sense for the info card to appear in your video
You can adjust the info cards and timing at any time by checking the click-through rates
Order:
Place your most important info cards at the top
Close with an info card to a playlist to reach further views
Language:
Start catchy, exciting call-to-action calls to action that encourage your users to click on them
Think carefully about the message you want to convey. The clearer the message, the better. Avoid multiple pieces of information in one info card
If you have not yet connected your YouTube-Channel to Feiyr, visit our YouTube section in the Feiyr account under “Tools & Service”.
For further questions, please contact our YouTube team:
Thomas Sopper:
thomas.sopper@feiyr.com
+49 (0) 861 166 17-28